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3 Break-Through Ideas That Will Radically Improve Your Customer Conversations
A diverse group of colleagues engaging in a collaborative brainstorming session, symbolizing the concept of transformational listening in a business environment. They are sitting around a table with various stationery items, visually representing the open-mindedness and deeper connection advocated by transformational listening techniques.
The Impact Of Transformational Listening
The Impact Of Transformational Listening According to a study from the University Of California, poor listening skills negatively impact 70% of all employees. This means frustrating misunderstandings, workplace errors, and eroded trust within teams. While developing active listening skills is a great start to combat this, it’s not enough to truly change how your business operates and impacts people. Because there are so many communication channels today, communication is more...
A group of five people sit around a table engaged in a discussion, with documents and charts spread out in front of them. They appear to be collaborating on a project, using laptops and taking notes. A small green plant is in the center of the table, adding a touch of nature to the workspace.
Miscommunication And B2B Client Relationships In Your Business
Poor communication is one of the most damaging elements to a business. According to a study by Project.io, at least 66% of people say they worked with a different business due to poor communication.  When you think about it, this type of reaction makes sense. Think back to the last time you had a conversation with someone and didn’t feel heard. You probably felt frustrated, exhausted, or even hurt by...
A CEO's Journey from Military Roots to Revolutionizing Communication with CI2 Advisors
Host Sydney Haynes sits down with John Geraci, the CEO and founder of CI2 Advisors, for an insightful conversation. Explore John's journey from a military background to the software industry, and the birth of CI2 Advisors as a response to the evolving landscape of work.
Listen for success
Unlocking the Power of Listening: Addressing Common Inhibitors to Communication
In today’s fast-paced world, effective communication is more important than ever. Yet, despite our best intentions, we often find ourselves facing common inhibitors that hinder our ability to truly listen and understand one another. In this blog post, we’ll explore the importance of addressing these barriers and the transformative impact active listening can have on our personal and professional relationships. The Essence of Listening Listening goes beyond the mere act...
What This Podcast is About and Who Should Listen
Join us as we explore a range of topics, from mastering communication skills for different stakeholders to the art of business storytelling. We'll also provide insights on leadership, drawing from our extensive experience. Real-life stories serve as a testament to the transformative power of communication in business and personal life.
The Benefit of Trying Story with Customers - Steve Mebius
Steve Mebius describes how using a story framework to explain why customers should follow best practices can be more effective than simply stating the reason.
Benefits of Story Gathering - Steve Mebius
This anecdote highlights how incorporating empathy into customer conversations can significantly improve information gathering, even for individuals who aren’t naturally inclined to be emotionally expressive.
We're Worse at Listening Than We Realize
In one survey, 96 percent of respondents said they were always or sometimes good listeners, yet another study shows we retain only about 50% of what people say to us.
What’s Your Listening Style?
Recognizing when to shift out of our habitual styles and consciously apply alternative styles of listening and responding may allow for more effective and meaningful interactions.
Different types of Business storytelling and when to use them
Steve Jobs famously used the 3 step approach of business storytelling which is also used in Hollywood.

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John Geraci

Founder & Managing Partner
Education:

John had over 40 years of executive leadership before becoming the Founder and CEO of Ci2 Advisors. His prior experiences includes: President at Information Associates, President at BlessingWhite (now GP Strategies), Partner at The Complex Sale, Executive VP at Advent Software, and Managing Partner at Unlimited Connections Consulting. John has also served on the boards of companies like ASM International, TraderTools, and FolioDynamix, as well as being an Advisor to the CEO at SCRA.

When John reflects on his time in executive level leadership, he realizes that effective communication was the leading factor in determining success or failure for business objectives. As the world of work began to change, John knew that communication would be even more difficult to convey effectively, and being about to connect with, understand, and inspire customers would be harder to do than ever – that is why he founded Ci2 Advisors. His passion for this work stems from his belief that when customers feel heard and understood, amazing things can happen within your customer relationships and overall business performance.