We believe the digital revolution is dramatically changing the way we work. All of us are struggling to manage shifting priorities, respond to a bombardment of communications, and connect with collaborators to accelerate business results. In our rush to achieve, it’s easy to miscommunicate – and the digital revolution is causing exponentially more mistakes.
Miscommunications, missed connections, and misunderstandings negatively impact our time, cost, and revenue; even one small miscommunication can cost thousands, possibly millions, in lost productivity. Lost trust lingers, causing further miscommunications. These miscommunications often go unnoticed in the moment, then negatively impact you later – they are “Silent Productivity Killers” (SPKs).
Customer facing and product management/marketing teams talk at length about their products, features & processes. Messages are uninspiring and seem the same as the competition, wasting time and losing revenue.
Customers are harried but claim they are often misunderstood by suppliers. Missing critical insights leads to poor customer experiences.
Today, revenue is a cross-team sport – many are not equipped and fail to identify opportunities to gain or retain business.
When teams do not communicate well, projects deteriorate, expectations are missed, and reduced customer satisfaction leads to churn.
Teams are more distributed, distracted, and disconnected than ever. Ensuring they work together to serve customers and accomplish goals is essential.
Strategic initiatives are difficult to execute and require stakeholder alignment. Leadership misalignment, resistance to change, and inaction reduce efficiency and derail outcomes.
Our field research has confirmed that SPKs are draining productivity. At the intersection of major advances in neuroscience and behavioral economics, we discovered three breakthrough ideas about the power of the subconscious mind that will transform the way you connect and communicate. We have developed our Dynamic Relationship Model™ to help you remove these barriers and turbo charge results.
…And hinders our ability to understand fully.
Convincing and persuasion techniques create friction.
Teams learn to have value conversations, connect with customers, and close more opportunities. Product leaders understand the market and make more profitable decisions.
Teams that understand and connect better with customers increase NPS and grow customer lifetime value.
Connected, grateful, and valued employees get more done efficiently and stay longer.
Great teamwork comes from clear and effective communication. Curiosity and storytelling change the conversation & fuel the right actions.
Connecting with others and gaining deeper understanding develops authentic relationships and increases trust, speed, and accuracy.
Services organizations are in a unique position to uncover revenue potential but are uncomfortable with these conversations. We help them make this shift.
Stacey has deep experience in product management. After managing products and product management teams for 10 years, she joined Pragmatic Institute (formerly Pragmatic Marketing), teaching thousands of product management professionals the functional skills they needed to manage products in a profitable way. In 2018, she started her own company, Soaring Solutions, LLC, providing custom training development and delivery, coaching, and consulting for Product Management & Marketing teams. Stacey also collaborated to create the Quartz Open Framework, Product Growth Leaders, and Market-Driven Business.
Over these 25 years, Stacey repeatedly noticed that understanding the form and function of the job does not necessarily ensure success in product management. Product professionals also need to understand people — how to form authentic relationships quickly, even in a virtual world. They need to know how to connect and understand their teams and their markets, so they can inspire their companies, their teams, and their market’s buyers, users, and influencers. Stacey became a Managing Partner at CI2 Advisors because their Dynamic Relationship ModelTM will help close this gap, elevating the business outcomes and career trajectory of Product Managers and Product Marketing Managers. She’s excited to help you learn, practice, and apply these “soft skills” for greater alignment, productivity, profitability, and pleasure in your job.
John had over 40 years of executive leadership before becoming the Founder and CEO of Ci2 Advisors. His prior experiences includes: President at Information Associates, President at BlessingWhite (now GP Strategies), Partner at The Complex Sale, Executive VP at Advent Software, and Managing Partner at Unlimited Connections Consulting. John has also served on the boards of companies like ASM International, TraderTools, and FolioDynamix, as well as being an Advisor to the CEO at SCRA.
When John reflects on his time in executive level leadership, he realizes that effective communication was the leading factor in determining success or failure for business objectives. As the world of work began to change, John knew that communication would be even more difficult to convey effectively, and being about to connect with, understand, and inspire customers would be harder to do than ever – that is why he founded Ci2 Advisors. His passion for this work stems from his belief that when customers feel heard and understood, amazing things can happen within your customer relationships and overall business performance.
