We're Worse at Listening Than We Realize
In one survey, 96 percent of respondents said they were always or sometimes good listeners,...
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What’s Your Listening Style?
Recognizing when to shift out of our habitual styles and consciously apply alternative styles of...
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Different types of Business storytelling and when to use them
Steve Jobs famously used the 3 step approach of business storytelling which is also used...
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Storytelling In Business: How To Create Engaging Stories
Accomplished leaders employ storytelling to improve interpersonal relationships, communicate strategy and build culture.
How to become a better listener, according to science
High-quality listening is an underrated ability. How well and frequently you listen to others is...

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John Geraci

Founder & Managing Partner

John had over 40 years of executive leadership before becoming the Founder and CEO of Ci2 Advisors. His prior experiences includes: President at Information Associates, President at BlessingWhite (now GP Strategies), Partner at The Complex Sale, Executive VP at Advent Software, and Managing Partner at Unlimited Connections Consulting. John has also served on the boards of companies like ASM International, TraderTools, and FolioDynamix, as well as being an Advisor to the CEO at SCRA.

When John reflects on his time in executive level leadership, he realizes that effective communication was the leading factor in determining success or failure for business objectives. As the world of work began to change, John knew that communication would be even more difficult to convey effectively, and being about to connect with, understand, and inspire customers would be harder to do than ever – that is why he founded Ci2 Advisors. His passion for this work stems from his belief that when customers feel heard and understood, amazing things can happen within your customer relationships and overall business performance.