Connecting for Success: Business Conversations

Welcome to “Connecting for Success,” a business conversation podcast hosted by Sydney Haynes. Join us as we explore the vital art of effective communication in the business world.

CI2 Advisors, with their team of experienced executives, understand the challenges of today’s workforce. Despite our hyper-connected world, disconnection and miscommunication hinder growth. CI2 Advisors’ mission is clear: to improve business outcomes by transforming how we connect and communicate in the workplace.

In this podcast, we delve into communication skills for various stakeholders, the power of business storytelling, and leadership advice from seasoned professionals. Real-life stories illustrate the transformative impact of effective communication.

Discover practical tips and tricks for better team and client connections. Don’t miss “Connecting for Success.” Visit for more information, and let’s elevate your business through communication.

Host Sydney Haynes sits down with John Geraci, the CEO and founder of CI2 Advisors, for an insightful conversation. Explore John's journey from a military background to the software industry, and the birth of CI2 Advisors as a response to the evolving landscape of work.
Join us as we explore a range of topics, from mastering communication skills for different stakeholders to the art of business storytelling. We'll also provide insights on leadership, drawing from our extensive experience. Real-life stories serve as a testament to the transformative power of communication in business and personal life.

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John Geraci

Founder & Managing Partner

John had over 40 years of executive leadership before becoming the Founder and CEO of Ci2 Advisors. His prior experiences includes: President at Information Associates, President at BlessingWhite (now GP Strategies), Partner at The Complex Sale, Executive VP at Advent Software, and Managing Partner at Unlimited Connections Consulting. John has also served on the boards of companies like ASM International, TraderTools, and FolioDynamix, as well as being an Advisor to the CEO at SCRA.

When John reflects on his time in executive level leadership, he realizes that effective communication was the leading factor in determining success or failure for business objectives. As the world of work began to change, John knew that communication would be even more difficult to convey effectively, and being about to connect with, understand, and inspire customers would be harder to do than ever – that is why he founded Ci2 Advisors. His passion for this work stems from his belief that when customers feel heard and understood, amazing things can happen within your customer relationships and overall business performance.